SEO Expert & Consultant

Hi, My name is Ravinder Malik and I am working as SEO/SEM consultant based in Gurgaon,  Haryana (NCR) India. Lets read a little about me and my SEO/SEM & Digital Marketing experience. Ok! Here is my digital marketing journey….

Ravinder Malik (A SEO/SEM Consultant) is an established SEO maven with close to a decade of experience in the online search industry.

He is currently empowered with a senior head managerial role at BetterButter, a fast-growing recipe platform.

Having closely watched how the world of online search has transitioned from its primordial days to the current avatar, he understands where to tip the scales precisely to bring about the best results in terms of search engine optimization and organic traffic.

Tackling the challenges that come with every update that Google issues, Ravinder Malik has proved his worth with his own set of inferences and strategies by improvising the familiar and reading the fine lines. He also has a keen eye for the dynamics of user search trends and how that affects the various metrics of the SEO practices.

Ravinder Malik is active in many major SEO forums and extends his helping hand to those who look forward to queries and suggestions on varying SEO challenges that brands and businesses face.

Start-Ups are his favorite arena and his best learning ground.

A brief auto-biography:

“I have been a part of the SEO industry for a substantial span of time now. Having seen the best of minds at work and learnt from them on the go, I have come across my own unique potential for result driven performances and innovative thinking in terms of Search Engine Optimization and strategy planning. Although you can call me a digital marketing evangelist, but I more preferably see myself as the harbinger of organic growth and conversion for products which are born out of sheer talent and industry, and need the deserving attention in terms of user engagement. It goes without saying that the implementation of SEO strategies and planning need an improvisation every now and then; it makes me more content to meet new challenges and build strong foundations thereupon.

Throughout a spontaneous team player, a tireless motivator, and a dedicated leader, I have played in my shoes with all my experience, knowledge, and aptitude in order to provide the desired results at par, in a time-defined manner.”

My areas of expertise include:

  • Google Analytics
  • Google Adwords
  • PPC (Pay Per Click) Management
  • Traffic Generation through SEO
  • Landing page optimization
  • Sitemap Optimization for better site crawling and faster indexing
  • Conversion Optimization
  • Social Media Engagement
  • Facebook Ads
  • Web 2.0
  • Email Marketing
  • Small Business SEO
  • Display Ads
  • Online Reputation Management (ORM)
  • Market Research
  • Customer Acquisition Strategization
  • Online Branding
  • Yahoo! Bing Search Marketing
  • Search Engine Marketing (SEM)
  • App Store Optimization (ASO)

Brands and places I have worked with:


Currently, I am working with BetterButter as Head SEO Manager.

Prior to BetterButter, I have worked with Mettl here as SEO Manager. Mettl is a B2B Assessment Platform for assessment & test.

Prior to Mettl, I have spent the better part of my professional life with I have been here since 2008. I am designated here as the Senior Manager in the SEO Dept. At ixigo alone, I proved the best of my acumen related to SEO and won three promotions and various recognitions in my current 8 years long tenure at the company. Coming from an educational background that includes Masters in Computer Applications as well as Business Administration, I readily offer my expertise and versatility to the best of abilities.

Binary Semantics Ltd.

Prior to ixigo, I worked with Binary Semantics, a software company.

My key responsibilities were:

– Traffic Generation through SEO and Organic Backlinking Strategies.

– Landing page development and optimization for client sites.

– Improve keyword ranking on major search engines like Google, Yahoo, Bing, etc.

Pro tips:

  • My latest insights are related to RankBrain which is going to become a major turnkey for SEO strategies and future implications.
  • Site speed is a major factor in ranking in 2016.
  • Google AMP is a deciding factor in Mobile Web.
  • Responsive design is a benchmark for better ranking on Mobile Web.

Need Help?


 I am available for addressing your queries on SEO/SEM related issues. I will try to be as prompt as possible but it depends on the availability of time. You can reach me via Contact Me Form. 

SEO is not a rocket science or a magic game, but sure it’s just an engineering which re-improve over time.  It’s really important that you re-work about your SEO Strategy & plan on every 6 months to be inline with the Google guidelines.

Do You Want More Organic Traffic???

What is your answer??

Yes of course, I need more organic traffic. Who say No … Who says we have enough traffic..

But the most important question is …. How do you get more traffic?

The Answer is very simple. Just click here to get answer of How to get more organic traffic.

Meanwhile, Please read my blog 

Thanks for Visiting My Website.

Ravinder Malik Digital Marketing Consultant,

NCR ( Delhi, Gurgaon, Noida, Fridabad) India


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